WATCH: Guide to Successfully Accelerate Digital Transformation w/Acquia
top software developer
Zach Ettelman
Jul 29, 2020

Depending on where your business is at with the adoption and utilization of modern tech stacks, a digital transformation could be a simple or large undertaking. Digital transformations can cover a range of touchpoints, such as the viability of your website and the marketing automation apps used for communications to your inbound lead gen strategy. Ultimately, these all have the ability to impact your sales team. In this webinar with Acquia, the world’s leading cloud service provider for Drupal, you’ll learn: -The buy-in you need from a leadership perspective to get started on an iterative transformation POC -The types of…

WATCH: Digital Transformation for Ultra-high Net Worth Financial Advisors
top software developer
Zach Ettelman
Jul 17, 2020

How do you bring hyper-personalized digital innovation to an industry built on relationships and legacy systems? Lucy Bosworth, Vice President of Marketing and Practice Consulting for M Financial Group, and Zach Ettelman, Director of Digital Innovation of Spire Digital, discuss how they built and executed a multi-year digital transformation roadmap. In just 6 months, the M Financial team has created a series of interactive “edu-marketing” hubs to support distributed content for its member firms. Learn about how M Financial Group and Spire Digital used digital growth and agile strategy to: Build a scalable digital platform allowing Member Firms to spin…

How to Increase Sales During COVID-19: Expert Tips for Engagement
top software developer
Zach Ettelman
Mar 30, 2020

Many organizations are facing staggering sales figures during the COVID-19 (Coronavirus) crisis, scrambling to implement new brand growth strategies. Zach Ettelman, Director of Digital Innovation at Spire Digital, created the following video to help organizations better engage leads and close business. Expert Tips for Engagement Transcript Hi world, I hope you’re all staying safe and healthy practicing some of that six-foot social distancing. I sure have been, I’ve been trying to stay inside during this quarantine. But just like everybody else out there, I’ve been getting bombarded by Coronavirus “COVID-19 crisis” response emails. I’m kind of going crazy at this point.…

Vista Equity & ACQUIA: What this Acquisition Means for the Next Unicorn
top software developer
Zach Ettelman
Sep 27, 2019

Have you heard? Vista Equity Partners acquired a majority ownership stake in Acquia for $1 billion. The internet is buzzing with news of this major acquisition. And when private equity is involved, things can get hairy.  Having worked with Vista, Acquia and Mautic, their recently acquired marketing automation platform, we do, in fact, have an option on this shakeup. I’ve been intimately involved with each of the aforementioned companies both separately and together. The following outlines my opinion on how these tech giants will affect the market.  What does this mean for the DX software industry?  As large technology conglomerates…

Gellman Featured in ColoradoBiz’s Good Company
top software developer
Zach Ettelman
Feb 14, 2019

As part of ColoradoBiz Magazine’s monthly Good Company feature, our fearless leader, Mike Gellman, was interviewed on what makes a great boss. After 20 years in business, it’s safe to say Mike’s tenure as CEO of Spire is worth recognizing. Whether it’s overcoming the dot com downturn, being one of the first companies to develop iPhone apps, or building the next frontier of digital applications, Mike has leaned on his greatest asset, people, to help clients stay on the edge of disruption.  Having empathy, understanding, training people, and empowering them to make decisions have been the main reasons Spire has…

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